IThe field
Rugby
It all starts on the field. Rugby sets a grammar that never leaves him: commitment, the collective, high standards.
(About)
A trajectory, not a résumé.
A former rugby player who went through banking, media and academia, Xavier Jourson has always built in the same place: where sport meets capital and knowledge. Each step has fed the next.
Montréal — Paris
(Timeline) — 8 chapters
The trajectory
Rugby → Finance → Sport & Media → Project management → Teaching → Sport Capital → Research → Investment.
IINational Bank of Canada
Finance
The banking years: rigour with numbers, reading risk and a fine understanding of what creates — or destroys — value.
IIICanal+ · beIN Sports · Radio-Canada
Sport & Media
Telling sport: documentaries, shows and content that reveal performance from the inside.
IVDelivering
Project management
Leading multi-stakeholder projects between brands, broadcasters and institutions.
VPassing it on
Teaching
At university, sharing an integrated view of sport business with the industry's future professionals.
VISport Capital Institute
Sport Capital
Founding a place where sport, capital and knowledge meet.
VIIPhD
Research
Doctoral research dedicated to the mechanisms of value creation in the sport economy.
VIIIToday
Investment
Putting this path to work for investment: identifying, supporting and growing sport assets.
(Vision)
— Xavier Jourson
Next
Expertise
Proof
Portfolio